In the rural markets, Zee Anmol was the second most viewed channel followed by other channels of the entity like Sony Pal, ZeeTV, Sony SAB, etc. (News Videos in Hindi) - Watch latest news videos in hindi from India and around the World. Zee and Sony, cumulatively, had five channels in the top 10 channels based on viewership. “If they make compelling content, deep dive into sports, regional, etc., then they definitely have a pricing power,” Taurani added.Īccording to the latest figures by BARC (Broadcast Audience Research Council), a regulatory authority on the television industry, SONY SAB was the second most viewed Hindi channel after STAR Plus. On the subscription front, digital subscription prices could see a positive impact.
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But TV will have a much greater impact with the combined entity coming to the fore,” he said. “Disney+ Hotstar is still 2x of the combined entity. Watch your favorite Zee Telugu HD shows, programs & videos through YuppTV on smart TV and Mobile. Taurani also added that the merged entity is a threat for Disney+ Hotstar but there is still a long way to go for them. Zee Telugu HD is one of the popular Telugu TV Drama channel. “TV won’t see too much consolidation but for OTT, it’s on the cards,” he said. When it comes to consolidation in the media and entertainment space, televison has already matured, experts feel.
As viewers wait for the much-anticipated film of. The teaser of the film has received an overwhelming response. He added that Zee is stronger in terms of distribution and Sony will leverage the strength of Zee’s distribution into newer markets which will drive their performance. Nagarjuna and Naga Chaitanya-starrer Bangarraju is all set to release on January 14.
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